Nesbitt's Orange
Title
Nesbitt's Orange
Subject
Soft Drinks
Foodways
Description
From nesbittsorange.com - "The Nesbitt Fruit Products Company was founded in 1924 by Hugh S. Nesbitt. The company produced syrups to be used in soda fountains. [] The original plant, occupied in 1925, was located at:
768 Ceres Avenue
Los Angeles, California
[] In 1937, in anticipation of beginning production of a bottled version of carbonated Nesbitt's Orange Drink, they began construction of a new plant at
2946 E 11th St Los Angeles, California.
It was completed in 1938.
When they started bottling it in 1939 it was distinguished by the fact that it was made from 10% California orange juice. The brand was franchised to independent bottling companies all over the United States and around the world. Besides Orange, other flavors bottled included: Creme Soda, Grape, Strawberry, Root Beer, Lemon-Lime, to name a few. Nesbitt also made Sprig, a grapefruit-lime drink (Sprig was sold in 1959). On January 1, 1946 there were 188 Nesbitt Franchise Holders in 39 States, 2 territories (Hawaii and Alaska) and Mexico."
The ACL label with the "Nesbitt's" written horizontally (instead of diagonally) was used from 1940-1942. As per the back label, it was bottled by the Orange Crush Bottling Co. of Atlanta. Interesting that the Orange Crush Co. would bottle a competing orange flavored drink.
768 Ceres Avenue
Los Angeles, California
[] In 1937, in anticipation of beginning production of a bottled version of carbonated Nesbitt's Orange Drink, they began construction of a new plant at
2946 E 11th St Los Angeles, California.
It was completed in 1938.
When they started bottling it in 1939 it was distinguished by the fact that it was made from 10% California orange juice. The brand was franchised to independent bottling companies all over the United States and around the world. Besides Orange, other flavors bottled included: Creme Soda, Grape, Strawberry, Root Beer, Lemon-Lime, to name a few. Nesbitt also made Sprig, a grapefruit-lime drink (Sprig was sold in 1959). On January 1, 1946 there were 188 Nesbitt Franchise Holders in 39 States, 2 territories (Hawaii and Alaska) and Mexico."
The ACL label with the "Nesbitt's" written horizontally (instead of diagonally) was used from 1940-1942. As per the back label, it was bottled by the Orange Crush Bottling Co. of Atlanta. Interesting that the Orange Crush Co. would bottle a competing orange flavored drink.
Source
Publisher
Phoenix Project
Date
1940-1942
Contributor
Emmett Cantkier
Type
Glass
Bottle
Identifier
p295 ACC 165
Coverage
CCU 130
Collection
Citation
“Nesbitt's Orange,” The Phoenix Project , accessed October 11, 2024, https://martaphoenixproject.gsuanthropology.com/items/show/215.